Licence to Kill (1989): From Denmark with Love


Carlsberg's product placement deal with EON, which started with "The Living Daylights" (1987), continued in the subsequent James Bond film, "Licence to Kill" (1989).

The Danish brewing group's characteristic logo appears in more than a dozen shots in the five-minute long sequence which takes place around the fictional pub The Barrelhead Bar. Thai Island Restaurant & Sushi Bar in Key West, Florida, USA provided the exterior for Barrelhead Bar, while the interior was built for the film as a set at Churubusco Studios in Mexico City.
Time code (Blu-ray): 0:50:50-0:54:59

The Carlsberg logo is first seen when James Bond (Timothy Dalton) arrives by boat at the Barrelhead Bar, the shabbiest harbor bar in Bimini in the Bahamas.

LTK Carlsberg eksteriør 1

Inside the Barrelhead Bar, both James Bond and Dario (Benicio Del Toro) pass by several green neon signs displaying the Carlsberg logo.

LTK Carlsberg Dalton 1

LTK Carlsberg Benicio 1

LTK Carlsberg Benicio 2

LTK Carlsberg Benicio 3

LTK Carlsberg Benicio 4

Another Carlsberg logo is seen at the table where Bond meets Pam Bouvier (Carey Lowell) for the first time.

LTK Carlsberg bordskilt 1

LTK Carlsberg bordskilt 2

When a brawl breaks out, a stuntman drops over a table with three bottles of Carlsberg Beer.

LTK Carlsberg flasker

During the fight, James Bond swings past the Carlsberg sign once more.

LTK Carlsberg Dalton 2

This shot of the bar counter reveals that Barrelhead Bar also serves Carlsberg on tap.

LTK Carlsberg fad

Finally, we see the outdoor Carlsberg sign again as James Bond escapes through a man-sized bullet hole in the outer wall and shoots down a pursuer as he sails away.

LTK Carlsberg eksteriør Dalton 2

LTK Carlsberg eksteriør skudoffer

●  "From Denmark with Love": More Danish connections in the James Bond 007 films

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